Privacy Policy

1. Who we are

BackPage FC (backpagefc.com) is an independent football media publication covering transfer news, club and player stories, and football history. This policy explains what information we collect when you visit our site, how we use it, and the choices available to you. If you have questions about this policy, contact us at hello@backpagefc.com.

2. Data we collect

We collect limited data to operate and improve the site:

• Email address — if you subscribe to our newsletter or provide it when voting in a poll
• Poll responses — if you take part in a poll, we record your response together with an anonymous identifier used only to prevent duplicate voting; it is not linked to your identity
• Usage data — pages visited, time on site, and device type, collected through privacy-focused site analytics
• Ad interaction data — collected by Google AdSense when advertisements are displayed

3. How we use your data

• To send editorial newsletters (only if you subscribed)
• To display and improve our content based on aggregate usage data
• To serve relevant advertisements through Google AdSense
• To prevent abuse of interactive features like polls

4. Google AdSense & cookies

We use Google AdSense to display advertisements. Google may use cookies and similar technologies to show ads based on your prior visits to our site and other sites on the internet. You can opt out of personalised advertising by visiting Google Ads Settings.

For more information on how Google uses data when you use our site, visit How Google uses information from sites that use our services.

5. Service providers

We work with a small number of reputable infrastructure and analytics providers to host BackPage FC, deliver our content reliably, and understand how the site is used in aggregate. These providers process data solely on our behalf, under contractual confidentiality and data-protection obligations, and are not permitted to use it for their own purposes. Our use of Google AdSense for advertising is described in the section above.

6. Your rights (EEA, UK & Switzerland)

If you are located in the EEA, UK, or Switzerland, you have rights under GDPR including the right to access, correct, or delete your personal data. To exercise these rights, contact us at hello@backpagefc.com.

Where required by applicable law, we rely on visitor consent, obtained through appropriate consent-management tools, before serving personalised advertising to users in these regions.

7. Data retention

We retain your email address for as long as you remain subscribed, and delete it upon unsubscription or request. Poll responses are retained in anonymised form to preserve the accuracy of published results. We do not sell your personal data to third parties.

8. Changes to this policy

We may update this policy from time to time. The date at the top of this page reflects the most recent revision. Continued use of the site after changes constitutes acceptance of the updated policy.